Schmidt's started in a kitchen in Portland, Oregon, when founder Jaime Schmidt was pregnant with her son. She always had a passion for natural body care products and studied their benefits, she became motivated to make natural products for her family's health. Knowing that natural deodorant had a reputation for being ineffective, Jaime made it her mission to change the way people think about deodorant, refusing to compromise any effectiveness when formulating her deodorant.
Thanks to Schmidt's passionate supporters, word of the deodorant's effectiveness went viral, and Schmidt's was flooded with overwhelmingly positive testimonials and critical acclaim from renowned beauty bloggers, magazine editors, and more. Sourcing only the highest-quality ingredients for their award-winning formulas, plant-based powders effectively protect against wetness without the use of aluminum. Free of gluten, propylene glycol, parabens & phthalates. Schmidt's is Certified Vegan, Cruelty-free and proud to partner with the Humane Society of the United States in efforts to end animal testing in America.