From an early age, the founder of Agent Nateur Jena Covello has suffered from hormone-related health problems including endometriosis and more recently adenomyosis. In her quest to improve her health she sought out holistic wellbeing practices along with switching to organic pesticide-free food and natural beauty products. Inspired by the changes she had made Jena decided to make her own deodorant free of aluminium and many other ingredients she wanted to avoid. This has now expanded into a range of three deodorants, including the HoliMan unisex version and the HoliRose a collaboration with Shiva Rose, along with a line of organic skincare products. With a goal to change the way the world views luxury cosmetics she continues to encourage people to live a healthy, natural lifestyle.
Agent Nateur is a privately owned, results-driven natural beauty company committed to sourcing the most effective, pure, non-gmo ingredients for their range of body and skincare products. Founder Jena Covello formulates Agent Nateur's skincare products in Grasse, Paris and Los Angeles. The ingredients are sourced from Europe where Jena visits the suppliers personally in the south of France, Germany and Switzerland. Agent Nateur never dilute the effectiveness of their ingredients with cheap fillers. The formula remains the same from sampling to production in terms of the supplier and ingredients. All anti-ageing ingredients are plant-derived and free of GMO's and soy and also free of artificial fragrance. Some are suitable for vegans and all are cruelty-free.