The Rising believes that sun care and skincare should be the same thing - and that the sun is something to work with, not against. Founded on the sun-drenched coastline of Alicante, Spain by Blanca Padilla, The Rising partnered with scientists to study ancient pomegranate crops grown in harsh saline soil under relentless heat, harnessing the powerful protective bioactives these plants developed over centuries to flourish in the sun.

Every The Rising formula is powered by patented ViBlanc® - a fermented pomegranate seed oil that helps prevent 28% of UV-induced DNA damage, supports collagen production, and reinforces the skin barrier with daily use. 100% mineral, reef-safe, and free from synthetic fragrance and essential oils, The Rising proves that high-performance sun protection doesn't require compromise.

Formulated in Spain with Mediterranean botanicals and organic ingredients, the range covers face, body, and after-sun repair - designed as a daily ritual for all skin types, including sensitive skin. Packaging is post consumer recycled plastic.

Brand Country of Origin: Spain