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SHOP BY ETHOS


 

  • Our product badges are displayed to guide you, at a glance, to the ingredient or manufacturing ethos that the product fits within. If you are vegan you can see if the product fits with your ingredients criteria while those interested in shopping local can look for the Great British Beauty badge to find products that have been made within the United Kingdom.

    View the full list of badges below and then look for the ones that suit you.

     

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    Shop Content Approved products
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    Content Approved

    This badge indicates that we love this product enough to sell it! We think it has a place in our store and it has met the requirements for ingredients, brand ethos and is made with love.

     

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    Shop Certified Organic skincare and beauty
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    Certified Organic

    This badge indicates if an independent third party certification body such as the Soil Association, Ecocert, USDA or NaTrue has certified the completed product, rather than just the ingredients included in the product.

     

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    Shop vegan skincare and beauty
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    Vegan

    This badge confirms that the product is suitable for vegans based on the ingredients listed. It may additionally be certified vegan by an independent third party such as the Vegan Society.

     

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    Shop Great British beauty and skincare
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    Great British

    This badge indicates that the product is part of our Great British Beauty initiative, launched in 2014. It involves us stocking brands that have been made within Great Britian and allow you to shop local for your beauty products to support the local beauty community.

     

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    Shop Gluten Free skincare and beauty
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    Gluten Free

    This badge indicates a product that has been formulated without gluten containing ingredients, with some brands being made within gluten free factories also. For the severally allergic we will still recommend patch testing via a sample before purchasing.

     

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    Shop Cruelty Free skincare and beauty
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    Cruelty Free

    Although products tested on animals are not allowed to be sold within the EU and the United Kingdom, this badge indicates when a product and brand have taken the extra step to become certified against animal testing by a independent third party such as PETA or Cruelty Free International which issues the Leaping Bunny logo.