Pai Skincare

Pai Back To Life™ Hydration Serum

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Content Approved

A glass of water for thirsty skin.

Pai Skincare Back To Life™ Hydration Serum is carefully designed to provide long-lasting hydration without irritation, for skin that feels more comfortable & resurrected.

With regular use, dry patches are reduced, skin feels less tight and looks more radiant.

Suitable for all skin types, including dry, dehydrated, sensitive, mature, & combination.

30ml | BB July 26

Details

A blend of three indigenous Australian berries, rich in antioxidants, help support the skin’s natural moisture barrier and protect against moisture loss.

Certified Natural by Cosmos. Suitable for Vegans. Cruelty-Free. Contains Nut Oil. Made in the UK.

How To Use

Apply 1 - 2 pumps of product to the skin after cleansing & toning.

Discontinue use if irritation occurs.

Ingredients

Aqua (Water), Glycerin (Vegetable Glycerine), Lactobacillus Ferment, Cocos Nucifera Fruit Extract (Coconut Fruit Extract), Simmondsia Chinensis Seed Oil* (Jojoba Oil), Hyaluronic Acid, Kunzea Pomifera Fruit Extract (Muntries Berry Extract), Syzygium Luehmannii Fruit Extract (Riberry Extract), Tasmannia Lanceolata Fruit Extract (Pepperberry Extract), Sodium Levulinate, Lysolecithin, Sclerotium Gum, Sodium Anisate, Xanthan Gum, Pullulan, Helianthus Annuus Seed Oil* (Sunflower Oil), Jasminum Grandiflorum Flower Extract* (Jasmine Oil), Litsea Cubeba Fruit Oil* (May Chang Oil), Pelargonium Graveolens Oil* (Rose Geranium Oil), Tocopherol (Vitamin E), Lactic Acid, Beta-Sitosterol, Silica, Squalene Citral, Geraniol, Citronellol, Limonene, Linalool (Naturally Occurring In Essential Oils) 100% Natural

*Organic Ingredients

Product information

DELIVERY

We offer free UK delivery on all orders over £35 & free international delivery on orders over £65, £100 or £150 depending on your location and when the parcel weighs less than 2kgs.

All available delivery options will be listed at checkout or find more delivery options (including Next Day & Saturday delivery)

TAXES

Europe - As of 1st July 2026, Europe has introduced a duty of €3.00 on items imported from outside the EU.

On orders up to €150, this will be added at checkout so you don't need to pay it on delivery. On orders over €150, this will need to be paid on arrival in your country.

This duty is separate from IOSS, and paying taxes at the point of order remains available for orders of €150 and under. If your order value is over €150, we recommend splitting it into two separate orders of €150 or under to avoid paying on arrival.

Rest of World will automatically have UK VAT deducted at checkout and import taxes and handling fees may be charged on arrival.

Any questions, please contact us at help@beingcontent.com.

STUDIO SESSIONS

Need some help with choosing natural beauty products or just want to try make-up in person?

Join us for a Studio Session with our Make-Up Artists or Skincare Experts in London or book a video or phone consultation to chat through the best products for you. 

TO BOOK

Just email us on help(at)beingcontent.com with details of what you would like help with and the products or ranges you would like to try and we will arrange a time for us to book a studio or video session for you.

In Person and Video Sessions have a booking deposit of £15, which is redeemable on online orders £50+ after the consultation.

Bookings are with a make-up artist and are up to 1 hour long. 

Please note make-up lessons are a fixed fee and non-redeemable. Please email us for more details.

All our mail orders are delivered in recyclable card boxes, with paper tape and packed with biodegradable, compostable starch packing peanuts.

SHOP BY ETHOS

Customers praised this hydration serum for its lightweight texture that "sinks in beautifully" and delivers all-day moisture. Many noted it's ideal for sensitive, dry, and reactive skin, with shoppers saying it's "calming" and doesn't cause breakouts or irritation. The serum works well under makeup and with other products. While highly effective, some wish it were cheaper.

  • It feels like putting silk on your face and it helps a lot with hydrating and calming your skin.
  • The serum softens and hydrates without stickiness or oiliness.
  • Lovely texture, sinks in beautifully
Makeup (positive)Skin (positive)Serum (positive)Winter (positive)Moisture (positive)
  • 5 stars: 20 (100%)
  • 4 stars: 0 (0%)
  • 3 stars: 0 (0%)
  • 2 stars: 0 (0%)
  • 1 star: 0 (0%)
F
Fiona
Back to life serum

Lovely texture, sinks in beautifully

I
Iballa
I have been using it

I have been using it during the winter and I can feel my skin is better than other winters, less incomfortable. I love it. Too bad is not offered any more as part of a bundle as it used to be in the sensitive skin one.

E
Erika
Extra moisture for dry, windy Midwest winter

I bought this to help with my dry winter skin (I live in WI and it is cold and windy and so dry). It didn't irritate my rosacea and did not make my skin oily or breakout.

D
Denise
A little goes a long way

I started using Pai products because my skin was very dry and Pai products has helped me so much, one pump goes a long way. My skin looks and feels much better.

J
Jana
This serum is certainly doing

This serum is certainly doing its thing and magic, because I'm not noticing any unpleasant visual or sensory signs or effects. Just lovely smooth feeling.

p
paula
I like the consistency,it is

I like the consistency,it is soft on my skin. My skin feels smoother, and softer.

C
Colette
Hydrating, gentle and feels lovely

Hydrating, gentle and feels lovely and luxurious! My skin loves this and I'd definitely recommend!

S
Samantha
Amazing

Love how light it goes on yet keeps my dry face hydrated all day even when applying at night. Will repurchase!

H
H.
AMAZING STUFF

This is my most recent addition from the PAI family. The serum softens and hydrates without stickiness or oiliness. I use alone; under sunscreen; under moisturizer; under makeup. No problem only delight!

E
Emma
Back to life serum

Very calming for sensitive reactive skin

R
Rebecca
Love the serum

The serum really absorbs quickly leaving my skin nicely moisturized.

S
S.E
Beautiful serum

Really hydrating and soft on the skin I loved it will buy again!

S
Susanne
Amazing serum for sensitive skin

Love this serum! It feels like putting silk on your face and it helps a lot with hydrating and calming your skin. I also love the light smell that it has.

A
Alice
Wonderful Moisturizer

I use this daily and find it very hydrating, feels extremely light and provides a great base for makeup. Fine lines are less visible. Nice product.

R
Rwbecca
Love this

Smells gorgeous, feels lightweight but luxurious. Really feels like it gives a nighttime boost to my skin.

Y
Yaroslavna
Love the serum!

My skin is very sensitive and I was looking for something that can keep it relaxes and bright. This serum is exactly what I needed!

N
Nicola
Locked in moisture!

My thirsty skin loves this product, despite using fantastic pai cleansers & moisturiser before my skin still felt a bit dehydrated. With this serum I can feel the difference instantly from application and it lasts all day!

C
Caroline
Wish it was a little

Wish it was a little cheaper but the serum has really changed the texture of my skin

A
Angela
Lightweight serum that I apply

Lightweight serum that I apply as my first step at night after cleansing and using the face mist. I use one pump of the serum with two drops of the mushroom booster and then layer the light fantastic oil over as my final step. Skin feels hydrated, less red and soothed in the morning. Have only been using for 2/52 and can already see and feel a marked difference in the texture and tone of my skin which had become red and dehydrated .

L
Lucy
Keeps my skin hydrated all

Keeps my skin hydrated all day. Works great with boosters too.