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Innersense

Innersense I Create Definition

£26.00 GBP
Tax included.

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Content Approved

Define and style your natural curls with Innersense I Create Definition.

With a firm-hold and light foam texture, its unique blend of natural ingredients helps reduce dry time and provides style longevity, so you can enjoy your natural texture for longer.

Utilising Amaranth Seed Extract and Pequi Oil to strengthen strands, smooth frizz, and provide lasting hold with Aloe Leaf Juice to hydrate and nourish for bouncy curl clumps.

Ideal for all curl types and textures!

177ml

Details

Innersense I Create Definition contains key natural ingredients including:

  • Aloe Vera – a versatile and lightweight moisturiser and hair strengthener that leaves strands with a silky texture.
  • Amaranth Seed Extract – helps fortify and plumps strands for fuller, thicker, and healthier-looking hair.
  • Pequi Oil – contains nourishing fatty acids that condition strands to smooth frizz, reduce split ends and add shine.

All products are PH balanced at 4.5 to 5.5. Free from soy, silicone and gluten but not made in a Certified Gluten Free facility.

Innersense Organic Beauty has teamed up with 1% for the Planet, committing at least 1% of their sales to environmental causes. All Innersense packaging is recyclable.

How To Use

Dispense 1-2 pumps of product into your hands. Activate the product by massaging it between your palms and then rake it through or scrunch it into damp hair.

For a natural finish, allow it to air dry or for maximum texture, diffuse it.

Layer over Quiet Calm Curl Contro l or Serenity Smoothing Cream to seal in moisture and set styling.

Ingredients

Water, Sucrose, Pullulan, Aloe Barbadensis Leaf Juice*, Glycerin* Caprylyl/Capryl Glucoside, Galactoarabinan, Pyrus Malus (Apple) Fruit Extract, Potassium Sorbate, Sodium Levulinate, Citric Acid, Lavandula Angustifolia (Lavender) Oil, Amaranthus Caudatus Seed Extract, Sodium Gluconate, Phospholipids, Linum Usitatissimum (Linseed) Seed Oil, Glycine Soja (Soybean) Oil, Sodium Benzoate, Caryocar Brasiliense (Pequi) Fruit Oil, Linalool†.

*Certified Organic

†A natural component of essential oils

Product information

DELIVERY

We offer free UK delivery on all orders over £35 & free international delivery on orders over £65, £100 or £150 depending on your location and when the parcel weighs less than 2kgs.

All available delivery options will be listed at checkout or find more delivery options (including Next Day & Saturday delivery)

TAXES

Europe - As of 1st July 2026, Europe has introduced a duty of €3.00 on items imported from outside the EU.

On orders up to €150, this will be added at checkout so you don't need to pay it on delivery. On orders over €150, this will need to be paid on arrival in your country.

This duty is separate from IOSS, and paying taxes at the point of order remains available for orders of €150 and under. If your order value is over €150, we recommend splitting it into two separate orders of €150 or under to avoid paying on arrival.

Rest of World will automatically have UK VAT deducted at checkout and import taxes and handling fees may be charged on arrival.

Any questions, please contact us at help@beingcontent.com.

STUDIO SESSIONS

Need some help with choosing natural beauty products or just want to try make-up in person?

Join us for a Studio Session with our Make-Up Artists or Skincare Experts in London or book a video or phone consultation to chat through the best products for you. 

TO BOOK

Just email us on help(at)beingcontent.com with details of what you would like help with and the products or ranges you would like to try and we will arrange a time for us to book a studio or video session for you.

In Person and Video Sessions have a booking deposit of £15, which is redeemable on online orders £50+ after the consultation.

Bookings are with a make-up artist and are up to 1 hour long. 

Please note make-up lessons are a fixed fee and non-redeemable. Please email us for more details.

All our mail orders are delivered in recyclable card boxes, with paper tape and packed with biodegradable, compostable starch packing peanuts.

SHOP BY ETHOS

Curl-defining foam praised for strong hold and natural ingredients. Customers said "a little goes a long way" with 2-3 pumps ideal for fine hair. Many love the definition and lightweight feel, calling it their "holy grail." However, some found it too sticky or drying. Works best on soaking wet hair; may cause crunchiness if overused or applied to dry hair.

  • This stuff is AMAZING! Great definition and strong hold without weighing my hair down.
  • Medium hold, great definition, and soft, touchable curls - my current holy grail!
  • Creates beautiful definition, leaves my hair shiny without sticky residue. Definition lasts all day!
Definition (positive)Curls (positive)Product (positive)Hold (positive)Cast (neutral)
  • 5 stars: 16 (62%)
  • 4 stars: 4 (15%)
  • 3 stars: 2 (8%)
  • 2 stars: 4 (15%)
  • 1 star: 0 (0%)
H
Heather
Lovely

Light and lovely curls after using the Innersense shampoo and conditioner.

Y
Yaretzi
Best product ever

Love it

A
Alisa
My holy grail product

I have long, soft curls and this is the only product that gives enough hold without making my hairs look stringy and dry. For less cast, you can layer it with moisturizing leave-in or pair with proteins for more texture. One question to the brand: will you sell refill pouches for the foams in the future? Would be nice to reuse the bottles instead of buying new ones.

T
Tara
My hair didn’t like it

Probably a great product, just not for my hair. My hair didn’t like this at all. I’m so bummed. I have fussy, 2c/3a fine color-treated curly hair and for some reason it was just too sticky and drying for my hair. I think someone with thicker and healthier hair or low porosity possibly could rock this product.

D
Danielle
Gorgeous curls, quick drying!

This stuff is AMAZING! I have baby fine, low porosity 3A curls and this styling foam gives me amazing definition and strong hold! I will probably layer the "I Create Volume" lotion underneath just at my roots, because using this foam alone I got no volume at all. But I can't fault it - it's supposed to give definition and hold, and it does just that. And a little goes a long way. I'm very impressed, and I will continue to use and repurchase this. It's difficult for me to find stylers that don't weigh my hair down, and this does the job beautifully.

A
Ali
I've converted!

I'm an Innersense girlie now. My hair has totally transformed. I love how it looks, I love how it feels, and I love how it smells.

D
Deborah
INNERSENSE LOVER

I love the idea of using natural products on my thick, course curly red hair. I think I purchased every product that was for my type of hair in the Innersense line within the first month. I am still trying to find the perfect combination for wash day and refreshes in between. Everyone is different. So I believe the right combination has to be tried and true.
My hair is much better but I do wish I had more training for knowing and understanding this curly hair journey I am on.

K
Kat
Start small

As others have noted, a little goes a long way! Start small as directions state: 1-2 pumps and adjust from there. I used about six pumps the first time and my hair was a crunchy, tangled mess. Now with two pumps I get great definition that last for days. I have lots of fine 2c/3a hair.

T
Tina
Happy about the organic ingredients. . .

I am so happy that Innersense uses organic ingredients! However, after using the shampoo, conditioner and mousse for about a month, my hair is dry and my curls have become frizzier. I may try a different leave-in option, but thus far, I'm disappointed.

K
Katherine
Wow…it’s strong hold!

I did not read the website very well on this one :joy: I have fine 2c/3a curl type and I put like 8 pumps of this stuff in my hair like I did with my previous curl foam and my curls were literally cemented in place for a week. I could not break the gel cast no matter what I tried. This is VERY STRONG HOLD!! I now use 2-3 pumps on my whole head and it works wonders and I can wear my curls for up to a week.

L
Laurie
I think I've found my HG one-and-done styler

I Create Definition gives me exactly what I’ve been looking for -- medium hold, great definition, and soft, touchable curls without being weighed down. Definitely a repurchase and my current HG!

K
Kim
Don’t travel with this

I love this stuff so much. It doesn’t make my wavy hair crunchy, it really does hold and I can still air dry.

Like other reviewers, I have had massive issues traveling with it and the stickiness that is so great for my hair, ends up all over my other items. Last time I put it in a ziploc bag and when I got to my destination, there was about 1/2 the bottle that had leaked into the cap. The overall cap held most of it in but something isn’t working and I noticed the pump doesn’t lock.

Not sure I’ll buy this for travel again until that’s been resolved, but I’ll use it at home!

n
noelle
Curly hair girl

It does not hold the curl all day

L
Lisa
Can't break the cast

While I like the curls it creates, no amount of scrunching or hair oil will break the cast. I don't like my hair to feel stiff, crunchy and tangled.

E
Elle
Love it!

Love it!

A
Alisha
There's a learning curve with this product

It took me several weeks of washing and styling to figure out my current routine with this mousse. I have fine kinky-coily hair and, in the beginning, it left my hair crunchy, hard like a helmet, and flaky. To prevent those issues, I now apply the mousse to my sopping wet hair in sections, from root to tip. I keep a spray bottle nearby incase my hair starts to dry too fast. I've both let my coils air dry and used a hairdryer on low after working the product through. The mousse keeps my hair defined until my next wash day in 7-10 days. It's not perfect, but I'm satisfied with the results.

B
Britt
Finally able to get a cast on my hair!

I have very dense but very fine curly-coily hair that's naturally too soft, so my hair actually needs a strong cast. I layered this foam between I Create Curl Memory and I Create Hold and I love it! The cast is strong enough to hold up in southern humidity while not leaving any build up on my hair. I'll definitely repurchase!

T
Tessa
I Create Definition Mousse

This is my new favorite styling product! I have multiple chemical sensitivity and I have tried so many different natural styling products that weigh my hair down, make my scalp itch, or don't work well in my fine curly hair. This mousse is light, creates beautiful definition, leaves my hair shiny without a sticky residue, and even seems to be repairing my dry ends. A little goes a long way and I don't have to cake my hair in product anymore just to get smooth curls. The definition lasts all day - even at the beach.

I was worried about the scent because I am very sensitive to fragrance and it does have a light botanical scent. No headaches from this product though and once my hair is dry, the scent disappears.

Great clean mousse that works! It is worth the cost and I will definitely repurchase.

S
Sarah
Amazing

This product has finally given me the ability to air dry my hair and leave house with it down. I missed a piece of hair and you can see the difference between my normal air dried hair and the definition this product gives. I’ve tried tons of gels and tricks for curly hair and nothing looked good, but this was so light and great hold for my more wavy hair.

M
Margery
Perfect mousse

I Create Definition is the only natural product I've tried that enhances my curls and holds them in place without frizz. Thank you Innersense!

D
Dominique
Disappointed

This product is very sticky. It did not help my hair.

J
JULI
Sadly not for my waves

Even a small amount makes my hair sticky and stiff.

J
Jessica
It HOLDS with a tee-tiny amount!

It does what it says it does: HOLD. I used this, along with the I create hold and I could not break the cast. I had to rewet my hair. Omgosh, you don't need a lot of these products, which I am not used to. I have used less, and it's easier to break cast with just the definition. However, this product weighs my hair down & makes my hair feel very dirty, and I was once a week and use the shampoo and conditioner,which I LOVE. I love this line, I just don't think this one product is right for my hair, even tho I'm looking for definition and hold, this is too much for me.

M
Marlene
Did not achieve desired results

Did not achieve desired results

A
Allison
One product for work days

This is a good one-product solution for days when I shower at the gym at work. My curls look good and last until the next wash day.

B
Brenna
Perfect weight/hold combo for fine hair

I LOVE this stuff. It has a firm hold but is super lightweight for my fine curls. It scrunches out nicely with a little oil so my hair isn’t crunchy! The only time I have issues is if my hair is too dry when I put it in. Then it’s a bit crunchy. But otherwise I’m obsessed!