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Axiology Beauty

Axiology was founded by Ericka Rodrigeuz, who was inspired to create her own business after not being able to find a vegan, natural lipstick she was happy with. She began creating her own products from her kitchen in NYC. 

Wanting to find a solution to the beauty industry’s growing waste problem, Ericka launched Balmies, the first plastic-free, multi-use crayon. Balmies are made with nine power-house, natural ingredients such as hemp, coconut, and plum oil and deliver high performance, moisture-rich colour.

Axiology products are vegan, cruelty-free, and palm oil-free. All packaging is made in Bali from recycled materials.


Book an in-person (or video) studio session with our make-up artists to find the best products for you. Get the details.