Content Clothes X Planet

Today, an average consumer throws away an individual garment after 7 uses, and about 95% of clothing that ends up in landfill could actually have been recycled.

Fast fashion, or as we like to call it 'disposable fashion', lures consumers into believing they constantly need the latest looks, fostering a throwaway culture. Our selection of CONTENT CLOTHES have been chosen from brands that opt to put the planet and workers at the forefront of their design and manufacturing process.

While we think that all the clothes we stock have a plus for the planet when compared to mainstream manufacturing, the products in this collection highlight initiatives around natural fibres, recycling, botanical dyes and water conservation.