Ilia Beauty

Ilia Limitless Lash Mascara

£28.00 GBP
Tax included.
Content Approved

Now with more plant-friendly packaging. New lighter, mono-material tube reduces carbon emissions by 46% and waste by up to 20%, compared to the previous packaging.

This cult-favorite mascara takes lashes beyond their limits - naturally. The dual-sided wand catches every lash for eye-opening length and definition. Long-lasting formula resists clumping, flaking, and smudging

Easily buildable, limitless lash mascara’s formula lets you decide the intensity. One coat lifts and extends while two coats give you a voluminous look that stays put.

Limitless Lash Mascara is ophthalmologist-tested, safe for sensitive eyes, and safe for contact lens wearers.


Colours & Details

Please Note: Colours vary on some computer screens. Please choose your colour and product carefully. If you would like help colour or product matching please email us or book a consultation here. We regret items cannot be returned once opened.

The Ilia Limitless Lash Mascara contains:

  • Arginine -  Haircare hero that helps fortify and reinforce lashes from within.
  • Organic Shea Butter -  Weightlessly conditions and adds a soft, flexible feel.
  • Beeswax -  Helps seal in moisture for nourished, healthy-looking lashes.

Packaging: Now in a l ighter, mono-material tube (100% polypropylene) with 46% fewer carbon emissions and up to 20% less waste than the previous packaging. *There have been no changes to the formulation or wand.

99% derived from natural. Cruelty-Free. Not suitable for Vegans.

How To Use

For best-results:

  • Glide the shorter side of the dual-sided wand through lashes to lift and define.
  • Use the longer, comb-like side to lengthen and separate each lash.
  • Apply more coats for a bolder look.
  • For extra lift and curl, use an eyelash curler before applying.
  • To remove, rinse with warm water—no makeup remover needed.

Aqua/Water/Eau, Cera Alba/Beeswax/Cire D'Abeille*, Butyrospermum Parkii (Shea) Butter*, Polyglyceryl-6 Distearate, Dimer Dilinoleyl Dimer Dilinoleate, Glycerin, Cera Carnauba/Copernicia Cerifera (Carnauba) Wax/Cire De Carnauba*, Polyglyceryl-10 Myristate, Cetyl Alcohol, Glyceryl Caprylate, Leuconostoc/Radish Root Ferment Filtrate, Zea Mays (Corn) Starch*, Xanthan Gum, Arginine, Phenethyl Alcohol, Biotin, Urtica Dioica (Nettle) Extract, 1,2-Hexanediol, Caprylyl Glycol, Sodium Benzoate, Citric Acid, Potassium Sorbate, Benzoic Acid, Myristoyl Pentapeptide-17, Ci 77499 (Iron Oxide).

*Organic Ingredients.

This ingredient list is subject to change, it is the most up-to-date ingredient list and may differ from product packaging.

Product information


We offer free UK delivery on all orders over £35 & free international delivery on orders over £100 or £150 depending on your location and when the parcel weighs less than 2kgs.

All available delivery options will be listed at checkout or find more delivery options (including Next Day & Saturday delivery)


Orders to the EU will be sent taxes paid under IOSS for orders below 150 Euro.

Rest of World will automatically have UK VAT deducted at checkout and import taxes and handling fees may be charged on arrival.


Need some help with choosing natural beauty products or just want to try make-up in person?

Join us for a Studio Session with our Make-Up Artists or Skincare Experts in London or book a video or phone consultation to chat through the best products for you. 


Just email us on help(at) with details of what you would like help with and the products or ranges you would like to try and we will arrange a time for us to book a studio or video session for you.

In Person and Video Sessions have a booking deposit of £15, which is redeemable on online orders £50+ after the consultation.

Bookings are with a make-up artist and are up to 1 hour long. 

Please note make-up lessons are a fixed fee and non-redeemable. Please email us for more details.

All our mail orders are delivered in recyclable card boxes, with paper tape and packed with biodegradable, compostable starch packing peanuts.